Ben Rotenberg
Chat wizard and automation magician, with vast experience in workshops and lectures on artificial intelligence for all types of organizations.
Who is this for?
Knowledge workers, managers, marketing, HR, finance — anyone who wants to level up their work with AI
Most people use Claude like ChatGPT: ask and receive. This workshop shows what Claude can do when used correctly.
What you'll walk away with:
✓ Claude configured to work for you
✓ At least one Skill built from your own history
✓ One automation tool running for you
✓ Working software you built yourself
Session 1 | Claude Chat & Skills
Turn Claude into an assistant that knows you, remembers context, and works exactly your way.
→ Build a Skill from your conversation history
→ WOW moment: Claude analyzes your patterns live
→ Leave with a working Project + first Skill
→ Import memory history from ChatGPT to Claude
→ Build a Project with customized knowledge files
→ Set Custom Instructions that save explanation in every chat
Session 2 | Cowork, MCP, Excel & Chrome
Connect Claude to your working world — files, emails, calendar, and Excel.
→ Claude Cowork: file management & desktop automations
→ MCP: live connection to Gmail, Notion, Zapier and more
→ Claude in Excel: analysis, formulas and pivot in plain language
→ Claude in Chrome: summarize pages and fill forms while browsing
→ Leave with one automation already running
Session 3 | Claude Code
Describe a problem in natural language — and leave with a working tool. No technical knowledge needed.
→ What is Claude Code and why it's not just for developers
→ Live demo: from 0 to working tool in minutes
→ Demo: interactive HTML dashboard from Excel file
→ Practice: everyone builds a tool for their real problem
→ Showcase: each participant presents what they built
→ How to host your built software in the cloud
What you'll walk away with:
✓ Claude configured to work for you
✓ At least one Skill built from your own history
✓ One automation tool running for you
✓ Working software you built yourself
Session 1 | Claude Chat & Skills
Turn Claude into an assistant that knows you, remembers context, and works exactly your way.
→ Build a Skill from your conversation history
→ WOW moment: Claude analyzes your patterns live
→ Leave with a working Project + first Skill
→ Import memory history from ChatGPT to Claude
→ Build a Project with customized knowledge files
→ Set Custom Instructions that save explanation in every chat
Session 2 | Cowork, MCP, Excel & Chrome
Connect Claude to your working world — files, emails, calendar, and Excel.
→ Claude Cowork: file management & desktop automations
→ MCP: live connection to Gmail, Notion, Zapier and more
→ Claude in Excel: analysis, formulas and pivot in plain language
→ Claude in Chrome: summarize pages and fill forms while browsing
→ Leave with one automation already running
Session 3 | Claude Code
Describe a problem in natural language — and leave with a working tool. No technical knowledge needed.
→ What is Claude Code and why it's not just for developers
→ Live demo: from 0 to working tool in minutes
→ Demo: interactive HTML dashboard from Excel file
→ Practice: everyone builds a tool for their real problem
→ Showcase: each participant presents what they built
→ How to host your built software in the cloud